Blue Economy

Blue Australasia launches in New South Wales in partnership with Green Ups

Blue Australasia, the Australian entity of the ‘be sustainable’ group launched its NSW chapter last night at the Carbon Reduction Institute (CRI), in partnership with Green Ups. Blue Australasia is a consultancy that applies Blue Economy solutions to businesses and […]

By |April 2nd, 2014|Blue Economy, Innovation, Sustainability|Comments Off on Blue Australasia launches in New South Wales in partnership with Green Ups

Can you afford to miss out on the business opportunities of the emerging Blue Economy?

I’ve been watching a LinkedIn conversation about “taking the immense risk that Climate Change is posing” and watched it transform into a believe/don’t believe conversation about human-induced climate change.

To me, sustainability advocates have a much more powerful challenge to make, especially to business players.  We can ask them a different and more immediate set of questions:

What does the market place think about environmental issues?
What are your customers doing?
What are your suppliers doing?
What are the market leaders doing?

We don’t necessarily need to prove “climate change is true” – we just need to prove that there is a real case for business understanding of environmental issues. […]

By |January 22nd, 2014|Blue Economy, Brand, Sustainability|Comments Off on Can you afford to miss out on the business opportunities of the emerging Blue Economy?